At the DIFFA event last Fall we met the editors of a new, amazing online magazine called Nesting Newbies. This innovative magazine:
“combines a traditional magazine format with the new social media trend of original online videos and blogs to present a cross-platform experience for “nesting newbies,” the site’s target audience of those who are new to nesting and have no clue when it comes to cooking, entertaining, and decorating. Cooking and decorating enthusiasts will also enjoy the original ideas being presented.”
Aside from focusing on three areas that I am passionate about, the look, feel and reader experience of this magazine is fantastic, nothing like the start-up that it is. It reads like a cross between Gourmet, Martha Stewart and Elle Decor but with a softer aesthetic – not bad company to be in. I love how reading it is like really reading a magazine. I also love how they are targeting young, professional couples and helping them add some “modern luxury” to their lives.
There article about what we did was comprehensive and flattering, and even mentioned this blog! Best of all, it really articulates what we tried to do at DIFFA – “Shoestring Luxe”. I am happy that they are helping demystify how we made our table look luxe without the high cost, through some DIY hardwork and Home Depot lol. Enjoy the article here! (We are featured on pages 76-79)
Magazine photos by Dean Birinyi